PhD's and graduate research inside the museum: a great combination

This a fantastic article and video from The New York Times about graduate students in a museum doing research towards receiving a Phd.  I am interested in the phrase:

.... curators in the museum are working on tailor courses to fit student's expectations .....

MACBA - Museum of Contemporary Art of Barcelona

In the series of entrances this museum is offering a open plan entrance with the reception desk on one side of the room, well signaled, and a huge exhibit area on the other, with an interest glass wall/door opening to the back garden of the museum which gives perspective the area.

The reception desk is clear and easy to access visual and spatial, but maybe information is not that evident and you would need to be very near the desk to find out.

In fact some of the publicity and communication of the exhibits is shown in a way that it may be mistaken with actual artworks!

The entrance path from the main doors looks like to be conceived as another exhibit space either for special temporary shows or as an advance of what public will encounter inside.

New museum in Antwerp: MAS, Museum aan de Stroom

A new museum MAS Museum aan de Stroom opened its doors to the public in the city of Antwerp (BE) last month of May.  The building, located in the northern part of the city is getting all the attention from the media and visitors, and is claiming to serve as a new attraction pole to the area for residential, turism and services.

The webiste explains the museum and its mission as:

"... MAS tells new stories using the traces of these exchanges. About the city, the river and the port. About the world in all its diversity. About Antwerp’s centuries-long connection with the world. This combination is what makes the MAS unique: it is about Antwerp and about the world"

This video is part of a visit to MAS and an invitation to discover it.

Vintage readings

"The museum experience" by John H. Falk, Lynn D. Dierking

"If economic rather than educational priorites dominate the gift shop, its strength as an education al tool can be severely comprimised" (pp.91)

I would say that sentence does not only apply to the gift shop, but to the whole concept of a museum in the XXI century.
There many other "jewels" like this in the book.